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This is a limited example, but if your business relies on a delivery vehicle, how often do you maintain it - once a month, every 3 months or never?
"Website Maintenance" is not a gimmick service. Unless you have some coding skills and can manage a Web server, this service is essential to keeping your online presence functioning. Your Website is a 24/7 billboard for your services and products, able to generate substantially more profit than any other type of advertising. Software patches, updates, even the occasional Web server upgrade keep a Website functioning and secure.
A 'set-it and forget-it' attitude always results in avoidable grief and frustration.
All of these issues are corrected within hours on a managed Website.
Still not convinced? Billions, not millions, of people have mobile access to the Web. If your Website is not properly maintained, chances are high you're losing valuable potential customers to your competitors. And without customers, you're out of business. How much is that worth?
Not maintaining your Website is kind of like never changing the oil in your delivery truck - when it breaks down, a competitor will happily make those missed deliveries to your old customers.
If you chose to simply ignore your Website, just keep in mind, there's no secret sauce - your Website will not magically update itself, thwart hackers or make content more appealing. Someone has to manage text and images that appear on a page, someone has to update the codebase and someone has to keep the hosting server secure.
Website Maintenance has two components; "Maintain" and "Manage." Maintain covers the back-end security aspects of a Website, such as backups and code updates. Manage primarily covers content, which is the 'message' you want visitors to see.
Did you know...software updates and security patches are rolled out to your Web server many times a year, and in most cases these require user input to complete. Your Web hosting company is not responsible for installing these updates.
Choose a Website Maintenance Plan below that best fits your budget and Website needs.
For over 20 years I've been working in the Website Development and Graphic Design industries, both full of extremely talented people. So it's really challenging to keep up with not only the competition, but always evolving technology.
I never hesitate to remind potential clients, you can do it yourself. Hiring me is not unlike hiring a handyman - with the right tools and training, you could hang that door too. It might not close, but at least you looked good doing it!